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The Power of LinkedIn

This Short Video Tells You Why You Should Be On LinkedIn...

Top 10 Tips To Use LinkedIn Effectively

1) Write a catchy headline and summary to make a good first impression

Your summary should be about you, not your company! Don't just copy and paste the "about" page of your employer's website. Use concrete details like your specialities, the results you have generated, the tasks you do or can do.

If you are unemployed, write a positive headline like for ex, " Self- driven analyst currently actively looking for a position in..."

2) Use keywords

The most important components of your LinkedIn Profile are your Professional Headline and Summary so you want them to be rich in keywords. Update your jobs to have keywords in the title and descriptions so that you show up frequently in searches... Your keywords should reference specific job requirements, including your skills, software and technology competencies, relevant credentials, and previous employers. Clients and prospects search for particular skills. Put yourself in their shoes, what words would you use in your search to come across someone with your skills?

3) Have a great photo

Make sure you project the right image. Your photo should be professional, front-facing and should look like you.

4) Make contact and respond to contacts

Search for people who it would be good to have in your network (co-workers, customers, suppliers…) and always respond promptly and enthusiastically to people who contact you. Think about people you met in the real world in meetings or events and invite them in your network. Also when you log in, look at LinkedIn “People You May Know” recommendations.

5) Request and write recommendations

Requesting recommendations through LinkedIn is easy and straight forward. Don't hesitate to use this function to ask colleagues or line managers to recommend you, and do return the favor.

6) Join Groups

Joining new groups that are relevant to your industry will allow you to stay in touch with your field, share interesting content and learn from others.

7) Start a group

You can start a group so you can connect with like-minded people and come across as a passionate expert in your field.

8) Start and comment discussions

Get involved in the timelines professional discussions so that you are always on top of the mind of your connections but also, you will start to be considered as someone who seems to know its stuff and engage.

9) Check Jobs and Company ads

Obviously, don’t forget to check the job ads that are consistently issued through LinkedIn. You can also follow the companies that you are interested in or related to your industry.

10) View useful profiles

Prior to go to an interview (or a sales meeting), it will very much help to check the profile of your interviewer so you know a bit about the person you are meeting. And remember there is nothing wrong in checking other people profiles; this is what LinkedIn is all about!.... Your interviewer would expect you to prepare for the interview so don't feel bad if you appear in his/her "who viewed your profile", it will show you have done your 'homework'. You can also change your settings so you appear as anonymous.

Good Video On How To Improve Your LinkedIn Profile

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